Topcon is further extending precision technology to any size or type of farm at Agritechnica 2023

HANOVER, Germany, November 11, 2023–(BUSINESS WIRE)–Topcon Agriculture will showcase its latest innovations at Agritechnica 2023, the world’s leading agricultural machinery trade show. The event, which is planned from 12.-18. November, will witness Topcon’s commitment to extending precision technology to a growing range of market segments and applications.

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Topcon Agriculture will showcase its latest innovations at Agritechnica 2023, the world’s leading trade fair for agricultural machinery. (Photo: Business Wire)

“Topcon is dedicated to making precision technology available to farmers of all types and sizes, democratizing technology and ensuring that the benefits of productivity and efficiency reach a broad spectrum of farming operations,” said Antonio Marzia, senior vice president and general manager, EMEA and APAC, Topcon Agriculture.

“We see a world of opportunity to help more farmers increase their profitability. Our portfolio continues to grow and we are dedicated to developing technologies to operate in mixed fleet environments. We are strongly focused on being the farmer’s partner of choice and provide technology that works with a wide range of machines and brands. This gives the farmer flexibility in their choice of equipment, while having access to the latest precision technologies.”

“We have a deep portfolio for the full agronomic cycle, working with farmers, distributors and a wide range of original equipment manufacturers (OEMs), reinforcing our commitment to putting precision agriculture in the hands of more farmers around the world,” said Marzia. “As such, at Agritechnica we will be previewing our latest auto steering and implement control systems designed for all sizes of equipment, including a range of next-generation GNSS receivers and ISOBUS ECUs, all fully connected to the Topcon Agriculture Platform (TAP), as well as an expanded Topnet Live correction service offering. The event gives us the opportunity to discuss technological developments with the leaders of the industry seeking to find solutions to the food needs of a growing population through global crop production, something Topcon as a company has long been dedicated to addressing.”

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At Agritechnica, Topcon announces the opening of a new 25-acre research and validation center at the Topcon Positioning Systems headquarters in Livermore, California. The site is now one of three centers worldwide, joining the existing centers in Concordia, Italy and Adelaide, Australia.

“Every day there is testing and research going on at Topcon, somewhere in the world,” Marzia said. “These sites, which together represent a significant amount of hectares, support the development, manufacturing and validation of the company’s measurement technologies to further enable both sustainable agriculture and infrastructure.”

For more information, visit Topcon at Agritechnica 2023, Hall 8, Stand C05 and see the website at A video about Topcon Agriculture is available at

About Topcon Positioning Systems

Topcon Positioning Systems is an industry-leading designer, manufacturer and distributor of precision measurement and workflow solutions for the global construction, geospatial and agricultural markets. Topcon Positioning Systems is headquartered in Livermore, California, USA (, LinkedIn, Twitter, Facebook, Instagram). Its European headquarters are in Zoetermeer, the Netherlands. Topcon Corporation (, founded in 1932, is traded on the Tokyo Stock Exchange (7732). Topcon Agriculture: (LinkedIn, TwitterFacebook, Instagram)

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Contact persons

Staci Fitzgerald
Topcon Positioning Systems
[email protected]
+1 925-245-8610

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